Role: Marketing Planning ManagerSalary: £50,000 - £55,000 + up to 30% bonus + health cover + bensLocation: Hybrid role minimum 3 days per week in office based at our office in Holborn, Lon...
Role: Marketing Planning Manager
Salary: £50,000 - £55,000 + up to 30% bonus + health cover + bens
Location: Hybrid role minimum 3 days per week in office based at our office in Holborn, London (EC1N 2TD)
We’re Whitbread the UK’s largest hospitality business with over 1,200 hotels and restaurants across the UK but we’re more than that. We’re the 38,000 people who make everyday experiences special that delight over 5 million guests every month.
We are proud to have been recognised as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by Department of Education and Rate my Apprenticeship, this year we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion at Whitbread and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix as the only hospitality company leading the way in terms of Inclusion.
The newly created role of Marketing Planning Manager will play a pivotal role in translating the overarching marketing & communications strategy into actionable plans that drive brand visibility, customer engagement, and revenue growth. This role is responsible for creating and managing a comprehensive marketing calendar, aligning cross-functional teams & ensuring seamless execution of campaigns across multiple channels, including social media, CRM, web, trading & go-to-market strategies for new products and propositions. The Marketing Planning Manager will also be instrumental in producing product factsheets that effectively communicate the value of Premier Inn’s offering.
Knowledge:
Essential:
• Communication:
Excellent written and verbal communication skills, with the ability to influence and inspire stakeholders.
• Market Research & Insights: Ability to analyse market trends, customer needs & competitive landscape to inform go-to-market strategies
• Time Management:
Ability to prioritise tasks and meet deadlines in a fast-paced environment.
Skills:
Essential:
• Strategic Thinking: Ability to translate high-level strategies into detailed marketing plans.
• Collaboration: Proven experience leading cross-functional teams and aligning diverse perspectives.
• Analytical Skills: Proficiency in analysing campaign performance and deriving actionable insights.
• Project Management: Strong organizational skills to manage multiple campaigns and stakeholders simultaneously.
• Operational Planning: Experience creating detailed project timelines, budgets & resource plans
• Creativity: Innovative approach to solving problems and generating impactful marketing ideas.
Experience:
Essential:
• Education: Bachelor’s degree in Marketing, Business or a related field
• Proven experience running cross functional teams and/or go-to-market processes across large brands.
• Storytelling: Craft compelling narratives around products & propositions.
• Stakeholder Management: Ability to present plans and progress to leadership and align teams.
• Problem Solving: Navigate challenges in strategy execution and find creative solutions.
We believe that everyone is unique and there should be no barriers to entry and no limits to ambition. We are committed to being an inclusive organisation that values diversity and welcomes your application whatever your background or situation.
Under-represented groups such as women, ethnic minorities, people with disabilities & members of the LGBTQIA+ community (those who identify as lesbian, gay, bi, trans and non-binary or those who use a different LGBTQIA+ term), are strongly encouraged to build a career with us. Speak to us about workplace adjustments, part-time and flexible working. Where possible we will support this.
Job ref: 56883-4492
Advertised: 27 Mar 2025
